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The Vision:
Founded in 2002, Mixtapekings.com is revolutionizing online urban marketing, connecting local, national and international users to all facets of the music industry. With visionaries looking ahead, the Mixtapekings.com family has created "The Mixtape Experience" and made history in the music business. Diony C., founder and CEO of Mixtapekings.com, a music enthusiast fused a hobby, his skills and a passion for the movement to launch Mixtapekings.com. In result, Mixtapekings.com improved the always thriving mixtape industry and filled a niche that both artists and consumers alike were searching for. Diony C. states, "Mixtapes will be here forever." Thus, the need arises for a company like Mixtapekings.com, which strives to push the movement further forward with a passionate force behind it.
The Force:
Chief Marketing Officer, Dayana Concepcion states, "I believe that the power of success lies not just in the ability to create ideas, but execute these ideas full force." Accordingly, the Mixtapekings.com family has now become a major influence in the music industry continuously seizing to expand their endless possibilities. "We wanted to make a difference and make a contribution to the hip-hop music industry. Mixtapes remain an evolutionary media source we consistently enjoy listening to. We are glad Mixtapekings.com was able to help take Mixtapes to its peak and make it accessible anywhere around the world."
The Movement:
Mixtapes have gradually become a form of music art which derived from the inner city streets. Consequently, the demand of Mixtapes has increased tremendously these past couple of years. DJ's have understood the growth and have no choice but to put their creative Mixtape ideas to a higher level is the school of thought for Mixtapekings.com.
The Mixtape scene has changed the way new talents are founded in its entirety. Credibility, exposure and respect are essential in the "world of mixtapes". Mixtapekings.com users explore the hottest DJ's and their musical productions, commonly called the "Mixtape" - a compilation of exclusive music, new artists and blends.
Mixtapekings.com has combined both the Internet - the most popular sought out form of media and Mixtapes - resulting in the foundation of substantial exposure while introducing a brand new movement in music.
MISSION STATEMENT
Mixtapekings.com is devoted to support the underground culture by pushing the art of hip hop into the consumer's laps. The mixtape is a long time essential tool in hip hop, used to promote raw, unsigned talent. Furthermore, we eagerly do the same by providing a platform for talent in a nurturing environment that gives creative freedom to the artists.
Mixtapekings.com has revolutionized the way mixtapes are listened to. No longer are mixtapes simply for the stereo. Our website offers audio and video content as a means to support and uplift the music industry. The mixtapekings objective is to allow the gatekeepers (DJ's, emcees, artists, producers, etc) to infiltrate the media via video, audio and editorial content. This is also an effective tactic to reach consumers in three different angles. Mixtapes are essential, however we are always looking to promote various merchandising that we consider crucial for the movement, including but not limited to apparel, promotional events and music news.
We at Mixtapekings.com are avid listeners and supporters of the hip hop culture. Not only do we consider ourselves gatekeepers but consumers also. Thus, we wholeheartedly promote hip hop at a higher standard. We deliver the newfound Mixtape Experience.
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